Career Opportunity
Brand Marketing Manager
Bonifacio Global City, Taguig City • Posted • Apply Before 31 Jul
Job Description
- Analyze brand positioning and consumer insights
- Lead the development and execution of marketing strategies to ensure awareness of local and international markets and increase leads and patronage of products.
- Oversees content developments for social media accounts
- Lead the development and implementation of corporate communication and PR strategies to amplify message among key stakeholders
- Report, interpret and translate performance of various Marketing & Digital initiatives and campaigns on how it drives value back to the business - lead generation, brand awareness and consideration.
- Coordinate and negotiate with various third-party partners for Digital & Corporate requirements - Technology & new opportunities, creatives, media, performance.
- Develop entry strategies to support expansion in new territories
Qualifications
- Strong understanding of current marketing concepts, familiar with digital marketing metrics & KPI's, and familiarity with Analytics and Online Media Buying platforms.
- Collaborative , creative and analytical. Good negotiation & collaboration skills, attention to details, knows the ins and outs of the marketing & advertising business, Ability to work in a fast-paced environment, and excellent in communication written and oral. Including organizing and task management. Strong leadership and project management
- Graduate of Marketing, Economics, Business Mgmt., Mass Communication or any 4-year business course
- Minimum of 5 years to 8 years solid experience in brand marketing
- Currently one of the ff: Digital Marketer, Marketing manager for FMCG or worked with an Ad agency , Digital Accounts Executive, Digital Strategist.
